Stüssy: The Brand That Built Streetwear From a Surfboard
Long before "streetwear" became a billion-dollar global industry with runway collaborations and resale markets, there was a surfer in Laguna Beach, California, scrawling his signature onto handmade surfboards. That surfer was Shawn Stussy, and the brand that grew out of his simple, looping logo would go on to define an entire subculture. Today, Stüssy is widely regarded as the original...
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